Demographics and Market Data
Area Demographics
Northwest Ottawa County is made up of 76.96 square miles of territory and a very diverse economy. We have a large number of retail and hospitality businesses as one might expect from a community that derives a significant amount of its annual revenue from tourism, but we also have over 200 manufacturers and a large number of service and institutional organizations. See links below to several demographic files and our Top Employers.
Business & Resident Information
MEDC Community Data – Identify information on population demographics, educational attainment, labor force, business & jobs, income & spending, and housing by State of Michigan cities and counties.
SizeUp Business Database by Consumers Energy – SizeUp is a free business intelligence tool to gather business demographics. You can compare your business to your industry competitors.
On the Map by the US Census Bureau – Perform analysis on geographical regions to identify profiles for both workers and residents.